Campaign & Video Art Direction and Design

Chatime released an app for that allows customers to collect loyalty points, order drinks and access member discounts.

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The campaign was to life with a simple educational animation, infusing the bright and quirky features that Chatime has to offer.

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I also created an EDM that was was sent out to current members to educate the on ease of use and the functionality of the app.

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The campaign appeared in EDMs, social posts, instore POS and a mini-site.

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